The Legal Risk of Social Media

Hello everyone! welcome back to my blog ! This week I will talk about the legal issues that might generate through social media. People often say whatever they want on the internet because they think they will not be responsible of any words they say. But that’s wrong, throughout the popularity of social media especially twitter and facebook

This youtube video provides the perfect case of how social media can go terribly wrong, lawsuit can be caused and someone will be account for their action.

My selected organisation will be Mcdonalds

Reputation Risk

A post on the internet can do a lot of harm to mcdonalds, remember the video on youtube about how putting mcdonald’s food inside jars and leaving it there for days without them showing any sign of decaying? I will supply the video at the end of the paragraph incase any of you are interested. Other then videos, posts or tweets can also harm mcdonald’s reputation in many ways. Such as posting pictures of food served with insects or disgusting environment inside mcdonalds. These information online can really do a great deal on destroying mcdonald’s reputation.

Confidential Information Risk

Employees of mcdonald can provide confidential information that mcdonald’s doesnt want the world to know. Just a simple tweet is just as affective as jumping on stage during the olympic open ceremony. Information that is on the internet can spread by users sharing posts, media quoting, and etc. Special recipe or procedure of certain action that should remain confidential can be at risk due to how effective social media can be.

What should mcdonald’s address on social media policy

In my opinion, certain agreements such as confidential agreements should be sign in order to get rid of the risks. Social media policy should address both internally and externally, action should be taken so that people will know that there is actually law on social media.

Thats all 🙂 I will see you next week


4 thoughts on “The Legal Risk of Social Media

  1. Thank you for sharing your views regarding to the Enterprise 2.0 legal risk.

    I agreed with your opinion on making sure employees understanding the social media policy and following instructions when sharing information about the business online.

    In regards to business internal processes/environments; maybe it’s a good idea if the management level can promote the sharing of information (both positive and negative) utilising social media internally; which can help the business to collect business information, improve product/service quality without the risk of spreading it widely outside the business.

    • Hi Hellen, it is good to know that you are agreed with me 🙂 And your idea is awesome. Sharing of information will be definatelyl useful but I think it is also depends on what sort of business. Cheers:) thx for your comments and looking forward to seeing you again

  2. Good read. It’s interesting to see how catastrophic an effect one comment in social media can be for a companies image. The legal gags McDonald’s employees would need to be tied up with would have to come with some serious consequences to keep everybody in line.

  3. Hey its good to know that you are agreed with me :). KFC is also an interesting topic. You should check it out when you are free :). I think thats why information management is so important, Too much risk of social media. Haha

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